Apr 29, 2024  
2018-19 Undergraduate Catalog 
    
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2018-19 Undergraduate Catalog [ARCHIVED CATALOG]

MGT 454 - Innovation Management

3-0-3

This course focuses on the technology-strategy relationship in technology-based corporations.  Emphasis is place on the role technology exerts on the growth and survival of a corporation in the market place.  The relationship between innovation, new product development, and technology is examined.  The impact of technology on the integration of product design, manufacturing, quality control, human resources, and environment is studied.  The conceptual framework of the course is an evolutionary process perspective on technology strategy and innovation.  The fundamental ideas underlying this evolutionary perspective are (1) that a firm’s technology strategy emerges from its technological competencies and capabilities, (2) that technology strategy is shaped by external (environmental) and internal (organizational) forces, and (3) that the enactment of technology strategy, through the experience that it generates, serves to develop the firm’s technological competencies and capabilities.

PR: JS or SS